Hypegolf and Dongjoon Lim of POST ARCHIVE FACTION (PAF) are reuniting for a Spring/Summer season 2025 assortment. A followup to their 2024 collaboration, the brand new drop polishes up PAF’s technical, sportswear-inspired design with Hypegolf’s give attention to trendy golf attire.
The capsule serves each fashion and performance, with an emphasis on gentle, comfy and versatile put on for right this moment’s golfers. A monochrome palette and hints of lime land throughout a variety of golf put on, together with polos, T-shirts, bottoms, headwear and outerwear, with highlights together with an uneven vest with a recent semi-transparent technical cloth, in addition to a light-weight, waterproof perforated windbreaker that gives adjustable options for a customized match.
Hypegolf and PAF’s SS25 marketing campaign and lookbook takes inspiration from the aesthetics of a basic ‘90s company chairman’s workplace, delivering the evident juxtaposition of the extra standard workplace setting with a contemporary and minimalist temper. The distinguished distinction is a mirrored image of Hypegolf and PAF’s distinctive aesthetics because it mingles basic and trendy aesthetics by a contemporary and playful lens.
Take a look at the lookbook above. The Hypegolf x POST ARCHIVE FACTION (PAF) Spring/Summer season 2025 assortment is about to launch on March 27 at 9 p.m. HKT through the HBX webstore, and in-store at HBX Landmark in Hong Kong on March 28. A pop-up retailer at EQL Grove in Seongsu, Seoul may also run from April 4 to April 13.
HBX Landmark
LANDMARK ATRIUM, Store B29-30, B1/F
15 Queen’s Highway Central
Central, Hong Kong
Opening hours: Monday – Sunday: 11am – 8pm
EQL Grove
11, Yeonmujang 15-gil, Seongdong-gu
Seoul, South Korea
Opening hours: Monday – Sunday: 11:00 – 20:00
