Kim Kardashian’s shapewear model SKIMS and Nike are shaking up the health and activewear trade with the launch of NikeSKIMS.
Combining Nike’s experience in sports activities science with SKIMS’ dedication to inclusivity and match, the brand new line will characteristic coaching attire, footwear, and equipment, all tailor-made to the wants of girls athletes. The model will provide prolonged sizing, making premium-quality activewear accessible to all girls. Moreover, Nike’s cutting-edge analysis from the Nike Sport Analysis Lab will form product innovation, making certain that each piece meets the very best requirements of efficiency and luxury.
“Over the previous 5 years, SKIMS has redefined the intimates and informal attire panorama, championing inclusivity and confidence,” says Jens Grede, co-founder and CEO of SKIMS. “Now, by partnering with Nike, the undisputed chief in athletic efficiency and innovation, we’re poised to create a brand new commonplace within the activewear market. This partnership will empower people to maneuver with confidence and categorical themselves authentically, merging SKIMS’ concentrate on physique confidence and self-expression with Nike’s relentless pursuit of athletic excellence.”
NikeSKIMS isn’t nearly activewear, it’s about empowering girls in every single place to maneuver with confidence, embrace their individuality, and redefine their relationship with health and trend. NikeSKIMS builds on Nike’s mission to raise girls in sports activities by offering high-performance attire and footwear that encourage confidence and ambition. With revolutionary designs just like the A’One and Sabrina 2, the model empowers girls and women to pursue their objectives with type and performance.
“Nike and SKIMS share a deep dedication to innovation, inclusivity and pushing boundaries, pushed by an unwavering perception within the energy of girls,” says Kim Kardashian, co-founder and Chief Inventive Officer of SKIMS. “This partnership is the end result of that shared imaginative and prescient, delivering product that’s meticulously designed to sculpt and carry out for each physique. Each single element has been obsessed over and punctiliously thought-about. We’re extremely excited to unveil our first assortment this spring.”
NikeSKIMS will launch its first assortment this spring on nike.com/NikeSKIMS and at choose retailers. Within the meantime, keep tuned to Trendy Notoriety for updates.
