Womenswear label Hyein Website positioning has unveiled its first collaboration with Nike, that includes the debut of a model new silhouette, the Ava Rover.
South Korean designer Hyein Website positioning based her namesake label in 2014 alongside co-founder Jino Lee, shortly after graduating from the Royal Academy of Effective Arts Antwerp. It was at this prestigious Belgian establishment that Website positioning honed her dystopian, rebellious aesthetic—one that will set up her as a standout voice in Antwerp’s avant-garde trend scene.
The Hyein Website positioning x Nike Ava Rover comes wearing an stealthy black and darkish olive coloration scheme, evoking a army uniform really feel just like one other Korean Nike collaboration, the WORKSOUT Air Max 95. The silhouette itself incorporates a gorpcore-inspired design language, paying homage to kinds from Nike’s experimental ISPA or outdoor-focused ACG traces. Uppers are crafted from engineered textile outfitted with textured TPU mudguards, whereas ReactX-cushioned midsoles sport molded rubber sidewalls and rugged, waffle-like treading underfoot.
The Hyein Website positioning x Nike Ava Rover is about to launch June 2025 through SNKRS, the Hyein Website positioning web site, and choose retailers. Take a look at the official photographs under and keep tuned to Fashionable Notoriety for extra.
Hyein Website positioning x Nike Ava Rover
Colour: Sequoia/Black-Cargo Khaki
Type Code: HQ2863-300
Launch Date: June 2025
Value: $140 USD
