Home Fashion Seasalt and Luke 1977 to boost fashion offer at Derbion Shopping Centre

Seasalt and Luke 1977 to boost fashion offer at Derbion Shopping Centre

Seasalt and Luke 1977 to boost fashion offer at Derbion Shopping Centre


Cornwall-based life-style model Seasalt and Midlands menswear model Luke 1977 have each signed for brand new shops on the Derbion Purchasing Centre in Derby, set to open “later this yr”.

Seasalt has signed a 10-year lease for a 2,400 sq ft retailer, its first in a significant East Midlands procuring vacation spot, because it continues its UK enlargement. Luke 1977 will take a 1,200 sq ft unit, making it the model’s fifteenth UK retailer.

Richie Edwards, Director of Retail at Seasalt, stated: “Our new retailer at Derbion continues our formidable progress plans and we’re thrilled to safe an area at such a effectively performing procuring vacation spot.

“We stay up for welcoming new prospects to our model new retailer at Derbion and supplying them with the most effective that Cornwall has to supply.”

Luke Enston, Head Of Retail at Luke 1977, added: “Our arrival at Derbion continues our enlargement throughout the UK as our model continues to go from energy to energy. It’s nice to be opening at Derbion as it is going to permit us to realize entry to a large catchment of consumers.”

The approaching arrival of Seasalt and Luke 1977 follows the latest announcement that Victoria’s Secret will even be opening a brand new retailer at Derbion, because the procuring centre continues to broaden its style line up.

In 2024, Derbion welcomed in style manufacturers similar to Castore, White Stuff and Pavers to the retail combine, whereas retaining key names such JD and New Look who each invested in enhancing their shops.

Based in Penzance in 1981 by Don Chadwick, Seasalt started by promoting conventional workwear to native farmers, fishermen and artists. Since then, the model has grown to incorporate a mixture of style and textile designers who create gadgets which might be impressed by the inventive and maritime heritage of Cornwall throughout womenswear, menswear, footwear and equipment.

Immediately, Seasalt is a multichannel retailer with 76 shops throughout the UK, Eire and a brand new US retailer. It additionally has a thriving on-line enterprise in addition to a whole bunch of stockists throughout the UK and Europe – together with partnerships with M&S, Subsequent, QVC and Zalando.

Created in 2001 by Midlands-born Luke Roper, Luke 1977 has carved out a distinct segment within the menswear market by providing a “mix of streetwear and good tailoring”. Its distinctive lion crest brand is often noticed on the terraces of Midlands-based soccer golf equipment, and the model can also be in style amongst celebrities, musicians, footballers and golfers.

Beth McDonald, Managing Director at Derbion, stated: “Seasalt and Luke 1977 are improbable manufacturers with sturdy and rising buyer bases. It’s nice that Seasalt has chosen Derbion for his or her first retailer at a significant East Midlands procuring vacation spot as we consider their high quality merchandise will actually attraction to our consumers.

“In the meantime, Luke 1977 is a massively in style model within the Midlands, and we anticipate their new retailer at Derbion to attract in prospects from throughout the area. With extra large manufacturers deciding on Derbion for his or her flagship East Midlands shops it’s serving to us to take care of our place because the area’s premier retail and leisure vacation spot.”

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