Rhuigi Villaseñor’s RHUDE has at all times moved on the intersection of luxurious and tradition, however its newest collaboration with Afterpay takes that dialogue to the court docket. The brand new capsule, designed for The Dropshop by Afterpay, captures the rhythm of basketball season whereas pushing ahead RHUDE’s evolving sportswear language. In its official lookbook, the items seem in cinematic distinction set in opposition to golden hills, classic vehicles and dimly lit blacktops. The visible story references Americana grit and athletic nostalgia.
On the coronary heart of the capsule is a two-piece set that includes a structured hoodie and matching fleece shorts, each rendered in emerald inexperienced and cream. The palette, impressed by LeBron James’ St. Vincent–St. Mary highschool group evokes a defining chapter in basketball historical past — the early days of a participant who would go on to form the sport’s fashionable period. RHUDE’s signature Gothic lettering and chenille patches convey a collegiate edge to the design, whereas small particulars like Afterpay’s “$” brand stitched onto the sleeve to provide the gathering a delicate, playful nod to time, worth and craftsmanship.
