Home Fashion Dover Street Market Announces DSM Label by Kei Ninomiya

Dover Street Market Announces DSM Label by Kei Ninomiya

Dover Street Market Announces DSM Label by Kei Ninomiya


Abstract

  • Dover Road Market introduced it is going to launch a private-label line throughout Paris Males’s Style Week, with Kei Ninomiya of Noir helming the preliminary and future collections.
  • Ninomiya’s DSM assortment will characteristic on a regular basis, easy-to-wear staples, contrasting his traditional avant-garde fashion, and can debut on the Dover Road Market Paris showroom from June 28 to July 1.

Dover Road Market, the legendary Comme des Garçons-led retail idea by Rei Kawakubo and Adrian Joffe, has introduced that it plans to introduce a DSM private-label throughout Paris Males’s Style Week.

Based on the unique report from WWD, Kei Ninomiya, an in depth member of the Comme des Garçons household and head of his personal Noir label, will helm the primary and subsequent collections.

Joffe emphasised to WWD that Ninomiya’s inclusion is “positively not a guest-designer scenario,” as they plan to maintain him “so long as doable,” within the artistic lead function. “We plan then so as to add different creators underneath the DSM model umbrella, every with a distinct thought and idea and identify,” Joffe added.

Whereas Ninomiya’s Noir is understood for its otherworldly wearable artworks, his DSM assortment is predicted to swing in the other way, with extra on a regular basis items and easy-to-wear staples. Ninomiya described his first idea for DSM as “unnamed workforce put on,” as he defined what he plans to carry to the gathering.

The Japanese designer goals to craft “items that recommend a shared visible identification, one thing refined and symbolic,” whereas firming down his usually avant-garde aesthetics for “on a regular basis clothes, jersey items, and acquainted silhouettes that folks stay in.”

Dover Road Market will showcase the debut DSM assortment by Ninomiya from June 28 to July 1 on the Dover Road Market Paris showroom at 35-37 Rue des Francs-Bourgeois alongside spring 2026 collections from the retailer’s luxurious and streetwear assortment. Adrian Joffe shared with WWD that the subsequent DSM assortment will comply with in 2026.

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