Broad is the most recent in a line of sports activities stars to behave as model ambassador for the British menswear retailer, following cricketer Joe Root and rugby gamers Matt Dawson and Marcus Smith.
After a profession spanning virtually 20 years, Broad retired in 2023 able to tackle “thrilling new initiatives”. Attributable to excessive demand, this yr’s linen assortment, as featured in Broad’s marketing campaign, boasts the model’s greatest vary of colors, collars and kinds.
The vary will introduce 100% linen polos in varied kinds. The absorbent and fast drying-fabric make them “excellent for warm days out watching the cricket”, Charles Tyrwhitt stated.
Broad stated: “As a long-time buyer and fan, this partnership looks like a pure step for me. The gathering provides one thing for each event in my life — whether or not it is dressing casually for on a regular basis moments as a dad or sporting a pointy go well with for an occasion. Charles Tyrwhitt makes it easy to decorate nicely.”
Joe Irons, chief gross sales and advertising officer of Charles Tyrwhitt, stated: “We’re thrilled to welcome Stuart Broad as our newest model ambassador. We’ve been enormous followers of him all through his legendary cricket profession and have beloved watching his evolution into a contemporary function mannequin.
“Apart from his many sporting legend credentials, Broad’s private model aligns completely with our model – he appears nice in our garments, and he completely embodies the values we stand for at Charles Tyrwhitt. We are able to’t wait for everybody to see his first 2025 marketing campaign and all that’s to come back.”
