Over 222,000 folks attended British rock band Coldplay’s Ahmedabad live shows earlier this yr. Followers from over 500 cities throughout India traveled to attend the reveals held throughout two nights, in response to a brand new report by reside leisure platform BookMyShow Dwell and EY’s strategic consulting arm EY-Parthenon.
It added that the live performance generated an estimated financial affect of INR 6.41 billion ($75 million) for Ahmedabad, together with important spending on lodging, transport, eating and retail. For the three days that the live performance was held, Ahmedabad airport dealt with 138,000 vacationers.
BookMyShow Dwell additionally partnered with Indian Railways’ Western Railways division to run particular superfast trains between Mumbai and Ahmedabad to cater to the heavy movement of passengers, the report added.
The influx of vacationers for the live performance additionally pushed up room charges as lodge bookings elevated 1047% throughout January 26-28. “Room charges that sometimes hover round INR 15,000 ($175) even throughout peak season soared to INR 50,000-90,000 ($586-1,055), inside simply 48 hours of the live performance announcement,” the report added.
“The live performance served as a serious catalyst for demand, with bookings rising by practically 69% throughout all modes of transportation on our platform in comparison with two weeks earlier,” stated on-line journey company MakeMyTrip’s chief advertising and marketing and enterprise officer Raj Rishi Singh. “Flight bookings elevated by 55%. Common promoting costs throughout all modes of transportation additionally noticed an upward pattern. Whereas the proportion enhance diverse throughout these modes, the general common was near 50% year-on-year,” he added.
Ahmedabad’s Picture Increase: Past the reveals, the live performance additionally helped increase Ahmedabad’s picture. The report famous that over 80% of the attendees stated that that they had a constructive expertise on the live performance. Almost 30% of attendees stated that they wish to attend extra such live shows in Ahmedabad.
“The shift in notion was placing – 78% of surveyed attendees now view Ahmedabad as a serious live performance metropolis, and two-thirds expressed robust willingness to return,” it added.
The report famous that for each INR 100 spent on live performance tickets, attendees contributed an extra INR 585 in direction of providers similar to hospitality, journey, native purchasing and eating. Over 35% of the live performance attendees additionally explored native sights and engaged in native purchasing. Almost 80% of all attendees had been below the age of 35, it added.
Half of the attendees surveyed by BookMyShow Dwell prolonged their go to in Ahmedabad past the live performance, staying for a couple of evening.
Music Tourism Frenzy: Skift reported final September that for Coldplay’s three live shows in Mumbai in January this yr drove lodge costs close to the DY Patil Stadium to surge to INR 640,000 ($7,600) for 3 nights.
All main branded accommodations, together with Taj The Timber, JW Marriott in Sahar and Juhu, The Westin in Backyard Metropolis and Powai Lake, 4 Seasons Lodge, The St. Regis Mumbai, and The Oberoi Mumbai had been listed at over INR 150,000 ($1,800) for 3 nights through the live performance, when sometimes, these accommodations cost between INR 7,000 to INR 30,000 ($84 to $360) per evening.
For Indian singer Diljit Dosanjh’s live performance in Chandigarh in December, on-line journey platform Ixigo reported a 300% surge in flight bookings. “The fervour for reside performances is driving followers to journey, and this surge in bookings throughout flights, trains, and buses reveals how music tourism is changing into a serious pressure within the nation,” stated Aloke Bajpai, group CEO, Ixigo.
Guwahati to Get 11 New 5-Star Inns
The town of Guwahati in Assam is ready to get 11 new five-star accommodations, state chief minister Himanta Biswa Sarma stated on Monday.
He was talking at an occasion to mark the development of two of those 11 accommodations.
The 2 accommodations can be developed below Marriott and can be situated close to the Lokpriya Gopinath Bordoloi Worldwide (LGBI) Airport.
Among the many 11 luxurious accommodations slated to come back up within the metropolis, two can be Marriott and two can be Taj-branded properties, he stated. The town can even get a Lemon Tree lodge on the nationwide freeway. The Radisson Blu lodge within the metropolis can even be expanded with an extra stock of 100 rooms. Aside from this, Vivanta Guwahati at Khanapara can even get replaced by a brand new Taj lodge.
Based on Sarma, the rising pattern of vacation spot weddings together with leisure tourism will drive enterprise for these accommodations.
In February this yr, Indian enterprise magnate and Reliance Industries chairperson Mukesh Ambani pledged the event of a seven-star Oberoi Lodge within the state, including that his firm’s precedence is to spice up the high-end lodge and hospitality financial system in Assam.
Air India, IndiGo Postpone Resuming Flights Amid Security Considerations
A day after 32 Indian airports had been reopened for civil operations, Indian carriers Air India and IndiGo introduced their plans to cancel flights to and from a complete of 9 border airports amid security considerations. On Tuesday afternoon, IndiGo stated that it was canceling flights to and from Jammu, Amritsar, Chandigarh, Leh, Srinagar, and Rajkot for the day.
Air India additionally issued an announcement saying, “In view of the most recent developments and holding your security in thoughts, flights to and from Jammu, Leh, Jodhpur, Amritsar, Bhuj, Jamnagar, Chandigarh and Rajkot are cancelled for Tuesday.”
Neither airline gave any particular purpose for cancelling the flights past security considerations. In the meantime, price range airline SpiceJet introduced resumption of its scheduled flight operations to Srinagar beginning Tuesday. The airline added that it might additionally restart flights for Haj 2025 from Srinagar beginning Wednesday.
Indore to Get a Grand Hyatt
Hyatt has signed an settlement to develop a Grand Hyatt-branded property in Madhya Pradesh’s Indore. The 250-key lodge can even function 5,000 sq. meter area for occasions and conferences.
At current, Hyatt operates 4 Grand Hyatt properties throughout India – Mumbai, Gurugram, Kochi, and Goa.
Final October, the corporate introduced plans to double its portfolio in India from 50 properties to 100 over the subsequent 5 to 6 years. Additionally it is taking a look at alternatives to deliver extra manufacturers into the nation, which is dwelling to Hyatt’s third-largest portfolio exterior the Americas and China. For the corporate, Hyatt Regency model is a key progress driver for enlargement in India. Additionally it is set to launch its Unbound Assortment model in India this yr.
Vietnam Airways Launches Direct Flight to Hyderabad
Vietnam Airways has launched new direct flights between Hyderabad and Hanoi. That is the airline’s fourth vacation spot in India after Delhi, Mumbai, and Bengaluru. The service is working on the route 3 times per week.
“India continues to be a key progress area for Vietnam Airways,” stated Nguyen Trung Hieu, nation supervisor – India, Vietnam Airways. “Hyderabad serves as an vital gateway to southern India. Following our rising presence in Delhi, Mumbai, and Bengaluru, this launch additional reinforces our community enlargement throughout the nation.”
India is a key supply marketplace for Vietnam. Final yr, over 500,000 Indian vacationers visited the nation, marking a rise of 26% from 2023. The nation is anticipating this determine to surge to 1 million quickly.
Chalet Inns’ Income Surges Over 20%
Lodge proprietor and developer Chalet Inns recorded a 21.3% enhance in its income for the 2024-25 monetary yr. Nonetheless, regardless of this enhance, the corporate’s revenue after tax declined by practically 50%. The decline has been attributed to a rise in worker profit bills, greater energy and gas prices, and larger consumption of working provides.
Nonetheless, Chalet Inns CEO Sanjay Sethi stated he’s not nervous. He stated that the corporate’s entry into Goa and Rishikesh reveals its technique of strengthening its portfolio and diversifying its buyer combine. It’s now going to deal with deepening its operational efficiencies, whereas persevering with to execute its enlargement pipeline.
