Supreme is launching a brand new Spring 2025 collaboration with GOODENOUGH, the seminal Japanese clothes model established in 1990 by streetwear godfather Hiroshi Fujiwara. GOODENOUGH, which laid the inspiration for modern Japanese avenue trend, was born from Fujiwara’s cross-cultural immersion in early ’80s London punk and New York hip-hop tradition.
Fujiwara based GOODENOUGH, mixing numerous influences like punk, hip-hop, BMX, skateboarding, and luxurious trend with a refined sensibility. The model grew to become recognized for high-quality, utilitarian clothes with clever graphics, restricted portions, and luxurious pricing – a blueprint for the trendy streetwear market. This method profoundly impacted rising designers like Jun Takahashi (UNDERCOVER) and Nigo (A Bathing Ape), who Fujiwara mentored. Regardless of its affect, Fujiwara ceased GOODENOUGH operations within the late ’90s to concentrate on smaller design initiatives.
The brand new Supreme x GOODENOUGH Spring 2025 assortment incorporates a complete vary of attire and equipment, together with an MA-1 Jacket, Patchwork Jacket, Sweater, Patchwork Shirt, Crushed Rayon Shirt, Thermal, S/S High, Hooded Sweatshirt, Patchwork Pant, Army Pant, Quick, two T-Shirts, 6-Panel, Camp Cap, and Crusher. The items revive the GOODENOUGH branding, combining Fujiwara’s design ethos with Supreme’s staple skate-inspired silhouettes. A standout piece from the gathering is a Nike Air Drive 1 Low, made solely for Supreme. This particular version incorporates a full-grain leather-based higher, perforated leather-based toe panel, DURAPLUSH lining, co-branded footbed, embroidered and debossed logos, a ponyhair Swoosh and printed logos on translucent outsoles. The shoe will probably be obtainable in a single colorway.
Look out for the Supreme x GOODENOUGH collaboration to roll out by way of the model’s webstore and brick-and-mortar places on June 5 and obtainable in Asia on June 7.
