Cornish clothes model Seasalt has launched a brand new loyalty scheme known as Seasalt Rewards, which awards factors for all purchases.
It replaces the standard stamp card mannequin in UK Seasalt shops with a digital cellular pockets card, offering extra personalised experiences and communications designed to extend engagement and retention of each in-store and on-line UK prospects.
The transition to the brand new scheme is described as “seamless”, providing present stamp card customers the chance to switch their accrued stamps till the tip of June 2025. As well as, prospects will obtain birthday reward vouchers and unique gives, competitions and Sale entry.
There isn’t a threshold spend, and factors might be redeemed on future purchases, with 100 factors value £5.
Amy Thom, Chief Advertising Officer at Seasalt, stated: “We now have listened to what our prospects have been asking for by our Voice of Buyer programme and we’re delighted to satisfy and exceed their requests by the launch of Seasalt Rewards. When our prospects converse, we pay attention.
“Our valued model followers are integral to the success of our enterprise and this enhanced loyalty scheme will convey rewards and experiences to our prospects which can be consultant of our Seasalt model.”
Seasalt lately signed a 10-year lease for a brand new 2,400 sq ft retailer on the Derbion Buying Centre in Derby, its first retail location within the East Midlands, which is about to open “later this yr”.
