PLEASURES is gearing up for the discharge of its subsequent music-orientated capsule assortment. This time, the LA imprint has tapped American heavy steel band, Slipknot for a restricted attire drop.
The gathering reimagines the band’s aesthetic by means of a contemporary and wearable lens, providing a spread of attire, headwear and equipment. It additionally pays tribute to Slipknot’s famend visceral sound and dynamic stay performances, each of which have come to redefine the steel scene all through the years.
From iconic album covers, graphics and visuals synonymous with the band’s legacy, every bit within the assortment embodies the essence of Slipknot, mixing their distinct iconography and motifs with staple silhouettes. Highlighted items embrace a black t-shirt that includes the lyrics of “Spit it Out” on the again, a Slipknot emblem cap and a black T-shirt that includes a big photo-print of the band’s namesake album from 1999.
For the marketing campaign and lookbook, PLEASURES collaborated with actual followers from Riverside and Las Vegas, whose deep connection to the band provides authenticity to the gathering. Their presence within the marketing campaign is a reminder that Slipknot has at all times been about extra than simply efficiency — it’s concerning the neighborhood of people that stay and breathe the music. This collaboration highlights the enduring influence of Slipknot’s music and the robust bond between the band and its followers.
Take a look at the marketing campaign video beneath. The Slipknot assortment can be accessible to buy by way of PLEASURES’ official webstore beginning March 14.
