On-line pureplay ladies’s occasionwear model Little Mistress will launch in 10 shop-in-shops inside impartial division retailer chain Shaws.
The shops embrace Wexford, Tralee, Castlebar, Carlow, Ballina, Drogheda, Waterford, Limerick, Portlaoise and Athlone.
Little Mistress joins a line-up of different womenswear manufacturers throughout Shaws shops, together with Mango, Topshop, Sfera, Steve Madden and Cortefiel.
Mark Ashton, founding father of Little Mistress, mentioned: “Our new technique throughout Eire is to concentrate on shop-in-shop and division retailer environments.
“Shaws is the right accomplice. It’s on a mission to draw a broader buyer base with a recent retail technique, and it’ll be a pleasure for Little Mistress to take a seat alongside Mango, Topshop and Ceaselessly New as a part of this thrilling return to the excessive road.”
Emma Hill, head of shopping for at Shaws, added: “We’re actually excited to welcome Little Mistress to Shaws for AW25. It’s collections deliver an awesome mixture of event and trend-led items, and we’re assured our clients will love the model, the worth and its handwriting is unbelievable, and it enhances our present line-up completely as we proceed to evolve our vogue provide.”
The model’s AW25 collections will begin arriving in-store from September 2025.
