Drapers - Fairfax & Favor to open two new stores


Each shops are housed in former banks within the cities’ metropolis centres, aligning with the model’s “dedication to securing characterful shops that replicate its heritage”.

The British label is dedicated to additional enlargement, with additional openings deliberate as a part of its long-term retail development technique.

Fairfax & Favor was based in Norfolk in 2013 by childhood associates Marcus Fairfax Fountaine and Felix Favor Parker. It opened its first retailer in Holt, Norfolk in 2019.

Fairfax & Favor was suggested by actual property consultancy Newmark within the acquisition of the 2 shops. Newmark is the model’s sole retail property marketing consultant and has helped it to safe websites in Stamford and Stow in Lincolnshire and Marlow in Buckinghamshire.

Parker, founding director at Fairfax & Favor, commented: “Our excursions of the nation have been a number of enjoyable and there are moments if you arrive in a city, and also you simply know. An ideal instance was after driving throughout the gorgeous Yorkshire countryside we stumbled upon the image postcard city of Helmsley with the previous NatWest Financial institution overlooking the city sq.. Every location has an unbelievable neighborhood of which we love enjoying a small half.”

Angus Harper, affiliate director at Newmark, commented: “We’re delighted to assist Fairfax & Favor in securing two new areas. Whereas most enlargement methods begin in main cities, we targeted on staying true to Fairfax & Favor’s rural DNA by buying websites in characterful market cities. A lot of Fairfax & Favor’s clients will journey important distances so it can be crucial that these locations are of a top quality which can be well worth the journey. Every Fairfax & Favor retailer sits inside a stupendous historic constructing inside a quintessentially British city.

“The model’s distinctive strategy to enlargement has confirmed extremely profitable, and we look ahead to additional work collectively because the model continues to develop its retail presence in charming areas all through the UK.”

Fairfax & Favor, which received Girls’s Footwear Model of the Yr at Drapers Footwear Awards 2024, was additionally licensed as B Corp in February this 12 months.