Vogue label Body has teamed up with public sale home Sotheby’s for a “first-of-its-kind” capsule assortment that brings the Sotheby’s 281-year heritage to life by way of a spread of preppy but subversive clothes.
This surprising but becoming partnership blends the model’s California-cool aesthetic with the status Sotheby’s is famend for. The outcome? A 31-piece wardrobe that echoes the spirit of New York’s Higher East Aspect.
The limited-edition capsule reimagines each preppy menswear and womenswear kinds by way of a Body’s effortlessly cool lens.
Erik Torstensson, co-founder of Body, stated: “This collaboration continues Body’s dedication to aligning with world-class manufacturers, a lot of that are helmed by individuals we’re proud to name mates.
“As a long-time fan and consumer of Sotheby’s, it was thrilling to check how attire may deliver Sotheby’s wealthy tradition to a brand new, broader viewers.”
The gathering pulls aesthetic cues from Nineteen Eighties New York – a time when style and positive artwork mingled freely. Suppose Wall Avenue meets Warhol’s studio – navy blazers layered with argyle sweaters, Oxford button-downs with crisp pocket squares and off-duty staples like retro tees and cashmere loungewear.
Kristina O’Neill, Head of Media and Editor-in-Chief of Sotheby’s Journal, stated: “The collaboration displays Sotheby’s Media’s mission to attach the model to broader cultural conversations and forge surprising partnerships.
“With Body, we’re mixing the worlds of style and positive artwork, creating one thing actually particular for our shoppers and theirs. It’s about providing a tangible connection to Sotheby’s heritage—one that’s each trendy and timeless.”
Gareth Jones, CMO of Sotheby’s, added: “This assortment provides a contemporary strategy to have interaction with the Sotheby’s model. It’s a chance for shoppers to hold the legacy of Sotheby’s with them, making artwork, historical past, and elegance a part of their on a regular basis life.”
The gathering is offered now at Body’s 16 boutiques and on-line, in addition to Sotheby’s flagship galleries in New York, London, Paris and Hong Kong.
