Unbiased Swedish style home AVAVAV and adidas are persevering with their partnership for a second season, having unveiled a brand new Spring/Summer time 2025 assortment this March at Milan Vogue Week.
Based in 2021 by its inventive director Beate Karlsson, AVAVAV is finest identified for its unconventional designs, typically pushed by humor. The ladies-led model first teamed up with adidas for final September’s “Forza e Coraggio” present, the place Karlsson reimagined basic Three Stripes silhouettes and sportswear heritage in her signature absurdist type.
The SS25 present remodeled a race observe right into a runway with “clumsy” and “unathletic” fashions, impressed by the idea of “excessive style and low efficiency.” Numerous collaborative items with adidas had been showcased, together with Adicolor tracksuits, an adidas Famous person remix of AVAVAV’s Larva bag, and a wacky shoe mannequin referred to as the Superfingers Famous person, a novel tackle the adidas Famous person that comes outfitted with a removable finger-shaped bag on the toe.
AVAVAV’s FW25 Milan Vogue Week runway present, “The Gap,” marked the subsequent chapter in its adidas collaboration. This time, the present drew inspiration from the undead, exploring themes of tension, loss of life, and life’s fragility. Fashions, styled with ghostly make-up, rose from a burial sight earlier than strolling the runway.
Three distinct footwear designs had been debuted on the present: the Moonrubber Megaride, a 90s-inspired sneaker with a sculpted translucent sole and mesh higher; the Modified Famous person, a chunkier iteration of the basic shell-toe with a warped toe cap; and a high-heel designed to resemble an adidas sock.
Try the seems from AVAVAV x adidas SS25 “The Gap” beneath. Anticipate these items to drop later this 12 months on adidas.com, the AVAVAV web site, and at choose retailers.
