Space Mountain is light up at night with Mickey Mouse and other characters standing outside it.


The Walt Disney Firm has two key bets concerning its cruise line and theme parks. It believes it might probably almost double its cruise ship capability whereas sustaining premium pricing. It additionally thinks that worldwide guests will proceed flocking to its properties, particularly in Asia.

Whereas each objectives carry execution dangers, early indicators are promising.

“Bookings are up in the summertime proper now,” Hugh Johnston, chief monetary officer, stated Wednesday on an earnings name.

The corporate has extra advance bookings than at this level final quarter. That information comes regardless of value hikes, comparable to Disney boosting single-day theme park tickets by up almost 6%.

Disney Cruise Line Buildout

Disney is sort of doubling its fleet, including six ships by 2031. The growth will take a look at whether or not the corporate’s premium pricing energy can maintain up at scale. 

In October 2024, the corporate debuted Disney Treasure, a 140,000-ton vessel with 1,250 staterooms.

“Disney Treasure is off to a spectacular begin,” Johnston stated, noting robust room bookings and visitor satisfaction rankings “very a lot consistent with the remainder of our ships.”

The ship is anticipated to realize profitability in its first quarter of operation.

“Actually, by way of promoting out the rooms, we have finished terrifically properly,” Johnston stated.

Two extra ships are slated for 2026, together with the supersized Disney Journey at 200,000 tons.

Past these additions, Disney has 4 extra cruise ships beneath contract for building between 2027 and 2031.

A novel partnership with Oriental Land Co. (OLC) to function Japan-based cruises by 2029 marks Disney’s first worldwide licensing of its cruise model. The transfer opens new income streams however probably dangers high quality management.

A Wager on Non-public Islands

To enhance its increasing fleet, Disney has unveiled new non-public island locations. Disney Lookout Cay at Lighthouse Level, a 600-acre island in Eleuthera, The Bahamas, opened in June 2024, providing visitors an unique tropical retreat.

This joins Disney’s Castaway Cay, a long-standing non-public island expertise that is still a trademark of Disney’s cruise choices. Disney joins Royal Caribbean and Carnival in believing that In case your prospects are leaving your ships to spend cash on land excursions and actions, you need to personal the seashores and sights.

Extra worthwhile operations could be useful as a cushion in opposition to one-time value hits. Within the fourth quarter, the home unit’s working revenue fell 5% year-over-year, impacted by what was described as a “9 percentage-point hostile impression” from hurricanes and pre-opening bills associated to its latest cruise ship.

Disney’s Pricing Energy

Larger ticket costs and surging worldwide attendance helped counter home headwinds from extreme climate and the price of cruise line investments.

In 2024, Disney reported a per-person spending progress of seven% on park admissions, indicating the visitors have tolerated current value hikes.

Even merchandise, meals, and beverage gross sales ticked up 4% regardless of some will increase in costs. Premium choices comparable to Lightning Lane entry and unique experiences had been well-liked.

Spending on merchandise, meals, and beverage section additionally rose.

Income from resorts and holidays additionally rose 5% year-over-year, benefiting from larger resort occupancy charges and elevated room charges.

Regardless of the home challenges, Disney believes the general Parks & Experiences division will develop between 6% and eight% this yr, CFO Hugh Johnston informed analysts. 

Extra Theme Parks Worldwide

Strategic investments in theme parks internationally have proven good early indicators.

Within the newest quarter, Disney’s theme parks noticed sturdy progress, with attendance surging 9%. Shanghai Disney Resort and Tokyo Disney Resort had been key drivers of this momentum, bolstered by new sights and a rebound in international tourism.

Hong Kong Disneyland’s new World of Frozen attraction is pulling in crowds, whereas Paris preps for its personal Frozen-themed growth in 2026.

Disney can be rigorously increasing its premium Lightning Lane providing throughout parks, although executives pressured they’re taking a measured method.

“We’re advertising it very gently initially,” Johnston stated, emphasizing the significance of sustaining expertise high quality for all park visitors.

Worldwide operations supplied a shiny spot, with working revenue leaping 28% within the quarter in comparison with the identical interval final yr.

One wild card that executives did not focus on is that if geopolitical surprises may damage some worldwide visiors curiosity in visiting the best-known American manufacturers.

But over 5 years, Disney’s parks and cruises have had a very good observe report of navigating many surprises. Disney’s experiences unit posted a 30% income bump over 5 years, reaching $34 billion.

The unit is extra worthwhile now, with a 36% enhance in working revenue over 5 years, regardless that the price of operations has risen, largely as a consequence of inflation, larger labor prices, and elevated tech bills​.