TALA is making waves on the earth of activewear as soon as once more – this time with a four-week pop-up at Anthropologie’s King’s Highway Gallery because it units out to increase its bodily retailer presence.
The pop-up, which runs for 4 weeks till 8 Could, marks the primary time TALA’s activewear is obtainable to buy in particular person in Chelsea. Earlier than this, it was solely offered at Selfridges on Oxford Avenue. The brand new retail area showcases a curated number of TALA’s best-selling collections from DayFlex to 365 and SkinLuxe.
Consumers line-up on opening day
TALA’s CEO, Morgan Fowles, stated: “We’re thrilled to be partnering with Anthropologie to carry TALA to the King’s Highway and London’s Chelsea.
“Anthropologie is a retail accomplice that really aligns with our ethos of considerate design, creativity, and neighborhood. With the King’s Highway as such a key London vacation spot, this collaboration looks like the proper alternative for our prospects to find TALA in an area so superbly curated by Anthropologie.”
Based in 2019 by influencer Grace Beverly, TALA’s mission is to create “sustainable and high-performance activewear, with out the hefty price ticket”.
The partnership with Anthropologie is simply the most recent in a sequence of developments for the rising model. Following a profitable £5 million funding spherical with buyers together with Pembroke VCT, Venrex, and Energetic Companions, TALA is ramping up its growth plans.
In February, TALA introduced it’s bringing its cult-favourite activewear and leisurewear to brick-and-mortar retail for the primary time, opening up store on London’s well-known Carnaby Avenue.
Beverly took to LinkedIn to make the shop opening announcement, writing: “I can’t consider I’m truly scripting this, however after practically 6 years of TALA, and a couple of years of pitching & planning, I can lastly inform you that we’re opening our first ever TALA retailer, our Flagship on Carnaby Avenue in Central London.”
